I, personally, hate cute ads. But BuzzFeed readers — apparently — like them. There's no accounting for taste.
Scrabble is the devil's game. But, Jesus, this ad out of India by the Mumbai office of O&M is cute and smart as poop.
Isn't this the goddamn cutest car ad you've ever seen? That marshmallow is so sweet-looking. And apparently, the Smart Car is “tougher than it looks,” according to government tests. Ad agency: BBDO NYC.
Try not to smile at this Bark in the Park ad. Ad agency: Ogilvy New Zealand.
But then, if you can't do a cute dog food ad, you don't belong in advertising. Ad agency: Publicis, Montreal.